ColorPal

Whatsapp Brand Color

The official Whatsapp brand color is #25D366. Use this exact color code to maintain brand consistency across your designs, websites, and marketing materials.

Whatsapp Color Values

HEX

#25D366

RGB

37, 211, 102

HSL

142, 70%, 49%

Whatsapp Tints & Shades

A range of lighter tints and darker shades derived from the Whatsapp base color.

Tint 50%

#E9FBF0

Tint 40%

#C2F4D5

Tint 30%

#9BEDB9

Tint 20%

#70E69B

Tint 10%

#49DF80

Base

#25D366

Shade 10%

#1FB255

Shade 20%

#198F44

Shade 30%

#136C34

Shade 40%

#0C4521

Shade 50%

#062311

Contrast & Accessibility

White Text

Contrast ratio: 1.98:1

AA: FailAAA: FailAA Large: FailAAA Large: Fail
Black Text

Contrast ratio: 10.59:1

AA: PassAAA: PassAA Large: PassAAA Large: Pass

Frequently Asked Questions

What is the official Whatsapp color?

The official Whatsapp brand color is #25D366. In RGB this is rgb(37, 211, 102), and in HSL it is hsl(142, 70%, 49%).

What is the Whatsapp hex code?

The Whatsapp hex color code is #25D366. You can use this value directly in CSS, design tools like Figma or Sketch, and any application that accepts hex color codes.

Is the Whatsapp color accessible?

Against white, the Whatsapp color has a contrast ratio of 1.98:1 (fails WCAG AA). Against black, it has 10.59:1 (passes WCAG AA). Black text on this color is accessible.

Related Resources